From Data to Decisions: Shaping the Future of Transportation Analytics

Advanced Data Collection, Analytics, and Modeling services

Transportation is changing rapidly. Cities are evolving into multimodal hubs. Agencies face mounting pressure to reduce congestion, improve safety, and plan for a more connected future. At W & S Solutions, we are proud to stand at the intersection of technology and transportation planning and management, delivering powerful data-driven insights that lead to smarter, safer, and more sustainable mobility systems. Our work spans across Asia, the USA, Canada, and beyond, serving Federal, state agencies, MPOs, counties, and cities through advanced data collection, analytics, and modeling services. We are not just another data vendor-we are problem solvers, system integrators, data insiders, and innovation partners.

We will introduce:

·       Case Study

·       Methodology

·       The Road Ahead

·       Our Approach of Decades of Experience

Case Study: Why Transportation Data Collection Needs a New Approach?

Traditional transportation analysis relies heavily on static models, labor-intensive field data collection, and assumptions that no longer hold in a dynamic world. New mobility options, real-time GPS streams, multi-media data formats, and increased demand for equity and environmental impact assessments require smarter methods.

That’s why we’ve embraced the powers of AI, machine learning, and scalable cloud computing.

Methodologies: Merging AI with Transportation Domain Expertise

We combine deep technical expertise with decades of practical transportation planning and engineering experience, and Nvidia Certified AI experience across the transportation ecosystem:

• AI & ML Tools: We develop AI tools based on Anaconda Python, Google Cloud Platform and Gemini, OpenAI ChatGPT, Nvidia Generative AI, and video-based analytics. However, the future lies in agentic AI—autonomous systems that use advanced reasoning and iterative planning to tackle complex challenges.

• Travel Time Analysis: We develop analytic models to fuse GPS data, sensor, and corridor video data and multimedia data sources for more accurate, before-and-after project travel time predictions.

• Traffic Signal Designs and Systems: We bring adaptive traffic signal design implementations and Econolite-certified skills to support modern ATMS deployments.

• Transportation Planning: We support agencies with travel demand modeling, scenario planning, and multimodal corridor studies, and implementations of Cube, Emme and Aimsun. Our experience ensures that modeling data analytics aligns with long-term policy and infrastructure goals.

• Video Analytics & Safety Insights: Using AI object detection technologies and Google Cloud tools, we turn intersection and work zone footage into actionable traffic data sets such as turning movement counts and operational parameters of vehicle gaps used in Synchro.

• Modeling Experience: From observed data to modeling software network, we help agencies convert massive data such as PeMS, Street Data, and INRIX data into HCS models, transportation planning models for model calibration and validation, and future forecasts.

Every insight we deliver is grounded in field-tested expertise and enhanced with scalable and intelligent technology.

The Road Ahead

We are expanding our AI-driven transportation services to support national goals around smart mobility, Vision Zero, and climate resilience. We are also building strategic partnerships with universities, startups, and cloud providers to keep pushing the frontier of transportation analytics using custom AI transportation Agents with available advanced data analytics tools such as LLMs of ChatGPT and Gemini, MS Power BI, Anaconda Python toolkits, and computer video analytics.

Our Approach: Decades of Experience

We combine technical rigor with real-world understanding. Our experts go beyond numbers to assess projects, multimodal interactions, and integration with surrounding environments. We advocate for:

• Leveraging technical expertise and analytics tools

• Context-sensitive designs that support pedestrians, cyclists, transit and railway users, and drivers

• Planning that reflects not just data, but deep domain knowledge

It’s more than checking data and modeling boxes; it's ensuring your transportation project truly works for all users, today and into the future.

Contact Us to Learn More

Whether you're a public agency, a research institute, or a private consulting firm, we invite you to collaborate with us. Join us on this journey to make transportation smarter, safer, and more equitable.

→ Contact us at sales@wssolutions.us or call us at 1-925-380-1320 to learn more about how we can assist with your project needs.